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CERTIFICATE IN CORPORATE COMMUNICATION ( C1160 )

BASIC INFORMATION

  • Course Duration : 3 MONTHS


CORPORATE COMMUNICATION

Course Syllabus

 

Foundation of Corporate Communication

Corporate Communication: Scope and Relevance

Keys concept in Corporate Communication

Ethics and Law in Corporate Communication

Understanding Public Relations

Fundamental of Public Relations:

Emergence of Public Relations:

Public Relations Environment:

Theories used in Public Relations:

Functions of Corporate Communication and Public Relations

Media Relations:

Employee Communication:

Crisis Communication:

Financial Communication:

Emerging Technology in Corporate Communication and Public Relations

Contribution of Technology to Corporate Communication

Information Technology in Corporate Communication

Corporate Bloggin

 


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